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MC790716 Stay informedUpdated messageNew featureAdmin impact

Microsoft Purview | Information Protection - Sensitivity label protection policy for Azure SQL, Storage, and Amazon S3

Microsoft 365 Message Center Archive by Merill Fernando · Microsoft may not have sent this notice to your tenant.
Microsoft 365 suite
Microsoft 365 admin center

Rollout

Roadmap
394282

Rollout dates are often only in the text. When Microsoft moves them, the change shows under "What changed".

Schedule dates changed in the text

Date phrases in schedule sentences differ between the versions this installation saw
  • Seen 27 Jun 2025 late June 2025 → late August 2025, late October 2025
  • Seen 29 Jan 2025 late June 2025
  • Seen 22 Nov 2024 early November 2024, late November 2024

Read from date phrases in Microsoft's text, not from notice metadata. A changed phrase can be a moved rollout, a new milestone or just rewording; "What changed" below shows which.

What the notice says

Microsoft’s text, with source markup removed
Updated June 27, 2025: We have updated the content and rollout timeline below. Thank you for your patience. In Microsoft Purview, Information Protection will introduce a new feature called Protection Policy to create new protection policies for label-based protection. This enhanced protection can be applied to the following services: Azure SQL: Databases hosted on Microsoft’s cloud platform. Azure Data Lake Gen 2: Large-scale data storage and analytics service. Azure Blob Storage: A service for storing large amounts of unstructured data. Amazon S3: Amazon’s cloud storage service. This message is associated with Microsoft 365 Roadmap ID 394282 When this will happen: General Availability (Worldwide): We will begin rolling out late August 2025 (previously late June) and expect to complete by late October 2025 (previously late June).  How this will affect your organization: During the public preview phase, you can use these label-based protections without any extra cost. However, once this period ends, a pay-as-you-go pricing model will be implemented for continued use of these features. To create your initial protection policy, go to the Microsoft Purview Portal and navigate to the Information Protection application. This image shows a protection policy created for data sources within Azure: What you need to do to prepare: Visit the Information Protection app in Microsoft Purview Portal and try to create your first protection policy. Learn more here: Authoring and publishing protection policies (preview) | Microsoft Learn) - https://learn.microsoft.com/en-us/purview/how-to-create-protection-policy

What changed

Between archive captures, newest first

  1. Updated January 29,June 27, 2025: We have updated the content and rollout timeline below. Thank you for your patience. In Microsoft Purview, Information … this will happen: General Availability (Worldwide): We will begin rolling out late JuneAugust 2025 (previously late June) and expect to complete by late June 2025.October 2025 (previously late June).  How this will affect your organization: During the public preview phase, you …

  2. Updated November 22, 2024: After further review we January 29, 2025: We have decided not to proceed with this change at this time. We apologize updated the rollout timeline below. Thank you for any inconvenience.your patience. In Microsoft Purview, Information Protection will introduce a new feature called Protection … is associated with Microsoft 365 Roadmap ID 394282 When this will happen: General Availability (Worldwide): We will communicate via Message center when we are readybegin rolling out late June 2025 and expect to proceed. complete by late June 2025.  How this will affect your organization: During the public preview phase, you …

    • Tags New feature, Admin impact → Updated message, New feature, Admin impact

    Updated November 22, 2024: After further review we have decided not to proceed with this change at this time. We apologize for any inconvenience. In Microsoft Purview, Information Protection will introduce a new feature called Protection … is associated with Microsoft 365 Roadmap ID 394282 When this will happen: General Availability: We will begin rolling out early November 2024 and expectcommunicate via Message center when we are ready to complete by late November 2024. proceed. How this will affect your organization: During the public preview phase, you … policy. Learn more here: Authoring and publishing protection policies (preview) | Microsoft LearnLearn) - https://learn.microsoft.com/en-us/purview/how-to-create-protection-policy

  4. · first version seen

Linked documentation

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No related evidence found in this installation's recent collection. This does not establish that no announcement exists.

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